Brand & Positioning Blueprint

Define your audience and clarify your message

Ready to Get Started?

Who It’s For

  • Founders or teams struggling to define their message or ideal customer

  • Businesses rebranding or scaling content marketing

  • Marketers who need sharper positioning to improve ROI

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What You Get

  • Interviews or workshop to uncover your brand story and customer insights

  • Audience personas that reveal who to target and what they care about

  • Messaging pillars to unify your content across platforms

  • A toolkit with persona frameworks, messaging architecture and actionable next steps

Open folder with notes on customer insights and audience messaging, including target customer preferences, pain points, buying habits, competitors, and messaging pillars with a target icon.

How it Works

  • Discuss: We align on your goals, challenges, and audience.

  • Define: Research and voice-of-the customer data turns insights into a clear strategy.

  • Deliver: Within 2 weeks, you receive your Brand Blueprint & Toolkit, ready to implement.

Open notebook with handwritten notes outlining a three-step process: '1. Discuss, 2. Define, 3. Deliver'. Adjacent page has a diagram illustrating target persons connected to a central figure. There is a cup of coffee and a silver pen placed near the notebook on a black surface.

Proven Results


103% more likely to beat revenue goals

Companies where sales and marketing align are 103% more likely to beat their revenue goals (Hubspot)

96% of marketers say personalization boosts sales

96% of marketers say personalization driven by persona insights increases repeat purchases, and 94% say it boosts sales (HubSpot)

20% faster overall growth

Brands that keep messaging consistent see up to 20% faster overall growth and 33% higher revenue (Marq)

Start your brand blueprint

Book A Discovery Call

Or contact us via email to get started

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What Our Clients Say

Tracy understands my audience, who I am trying to reach and how to “speak” to them. She has great ideas and made it creative, fun and professional.
— Tara Collins, Founder, Art at Work